Client Overview bknown, an agency founded by Brendan Kaminsky, specializes in managing personal brands for prominent sports and media figures like Jalen Rose, Rich Eisen, Jay Bilas, and […]
Read more
All Signal, No Noise: The Mondo Metrics Blog
Webinar On Demand: First-Party Data in Flux: Why Controlling Your Data is a Competitive Advantage
The future of digital advertising hinges on one key question: How can brands and publishers keep control over their data while driving performance? As AI systems, identity challenges, […]
Read more
Webinar: First-Party Data in Flux with Fox, Symitri, Raptive
As digital advertising evolves faster than ever, one question is rising to the top: 👉 How can brands and publishers maintain control over their data while still driving […]
Read more
The Problem with Podcast Analytics Today: Bridging the Divide Between Audio and YouTube Data
Podcasting has outgrown the tools built to measure it. What started as a simple audio format is now a full-fledged content ecosystem. Top creators publish episodes across Spotify, […]
Read more
The 7 Levels of Content Intelligence: From Blind to Predictive
In the same way Eugene Schwartz once broke down the levels of customer awareness, we’ve broken down the journey that every content team must take to achieve true […]
Read more
Why This Vine Strategy is Your Key to YouTube Success on TV Screens 📺🍇🚀
Hey creators, let’s rewind a bit—remember Vine? Vine changed the game with just 6-second clips. But smart creators quickly realized there was even more potential beyond the app. […]
Read more
How to Optimize Your YouTube Content for TV Viewing
With the rise of YouTube consumption on TV screens, creators have a unique opportunity to reach new audiences and significantly boost ad revenue. In fact, December, YouTube said creator […]
Read moreVideo Podcast Analytics 101
Video podcasting has transformed dramatically from a simple audio medium into a robust multi-platform ecosystem. Creators who once focused solely on audio content now find themselves managing content […]
Read more
The Best Live Content Captures the Stories No One Expects
When you’re producing content around live events, it’s natural to focus on the big, expected moments—game-winning plays, MVP speeches, emotional celebrations. But the most viral, shareable content? More […]
Read more
Social is TV. TV is digital. Digital is everything.
In case you haven’t been paying attention… 📺 – YouTube is now the #1 streamer by watch time.– It’s also the #1 podcast platform. 🎙️– And now, more […]
Read more